Twin Peaks will secure its status as the first franchise to go public in 2025 when it completes its spinoff from FAT Brands in late January.
Reaching 100 units is an important achievement for a growing brand, and Twin Peaks CEO Joe Hummel made sure the sports bar concept reached the mark.
Twin Peaks will soon be its own public company.
When FAT Brands acquired Twin Peaks and Fazoli’s within a couple months of one another in 2021, Andy Wiederhorn was on a mission to diversify the platform company’s portfolio. Much has changed since then.
Newly formed 3B Lodge purchased five Twin Peaks locations in Kansas City and Wichita from an existing franchisee, PB&J Restaurants.
"It's been phenomenal, historic, especially considering the uncertainty coming out of 2020, and even the first quarter of '21," said CEO Joe Hummel about the Twin Peaks restaurant chain, which sold to FAT Brands last August. Behind that turnaround are two 35-year-old friends since childhood, Matt Perelman and Alex Sloane, who formed Garnett Station Partners in 2013.