Defy parks attract older teenagers and adults by emphasizing what its CEO calls “a lot of activity and adrenaline.”
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Ty Law, right, formerly a cornerback for the New England Patriots, and Rob Arnold are co-founders of Launch Entertainment, which overhauled it…
“Launch is not a trampoline park. Why? Because trampoline parks are dead,” declared Brad Artery, COO of the Rhode Island-based family entertainment franchise that has undergone a complete transformation since its first park opened in 2012.
Defy parks will include ninja warrior courses, flying trapezes, G-tramping and more, under the CircusTrix umbrella.
Defy parks will include ninja warrior courses, flying trapezes, G-tramping and more, under the CircusTrix umbrella.
Jeff Platt sold Sky Zone to CircusTrix last month, and remains an executive at the seemingly more buttoned-down parent company.
CircusTrix Holdings of Provo, Utah, bought Sky Zone last month, bringing the 195-unit trampoline park chain under its umbrella and changing the game for Jeff Platt, former CEO of Sky Zone and now president, reporting to the founder and CEO of CircusTrix.